North Clackamas Watersheds Council


North Clackamas Watersheds Council’s logo is outdated and no longer reflects the organization's work. To effectively engage the community, they needed to update their logo and branding materials. As a small organization with no in-house graphic design expertise and without sufficient targeted funds for branding update, pro bono services are essential to their success. To respond to this need, creative agency partner Jute Creative created a new brand identity for the North Clackamas Watersheds Council and provided a new logo, color palette, suggested fonts, and usage guidelines. 

“Working with the North Clackamas Watersheds Council team was a fantastic experience! They were engaged and energized participants in the creative brainstorming process and provided thoughtful input and feedback. The collaboration between the Jute Creative, North Clackamas Watersheds Council, and Visible Alliance teams inspired a mini visual system including fonts, colors, and the development of supplemental single element logos to be used for educational programming, collateral development, and signage. The North Clackamas Watersheds Council now has a visual system in place to help identify and expand their community programs. I’m excited to watch them implement their new look.”

– Dawn Budd, Designer

Project Team:

Jute Creative Collective

Lydia Bradley - Brand strategist + PM support

Dawn Budd - designer

Matt Dabrowiak - designer

Donated Services:

Mini visual system including:

  1. Logo + variations

  2. Color palette

  3. Fonts

  4. Usage guidelines

Donated Value:


The Beauty Shop Studio