Lisa Stojanovski

Name: Lisa Stojanovski

Professional title: Noon Brand Storytelling

Portfolio link: https://www.theloop.com.au/LisaStoja/portfolio/Creative-Art-Director/Newcastle-Hunter

City: Newcastle

State: NSW

Bio: ***Website coming soon***

I have worked in branding and brand strategy for the last 12 years. 

I believe that every entity deserves the right to connect with and empower those who align with what they believe - Whether that is through a business or personal voice.

Creative leader & brand storyteller with a Bachelor’s degree in Visual Communications, Lisa began her industry experience at Mezzanine media in 2008, Since then, she has worked at various design and branding agencies until she found her true north - Inspiring Branding. While on an ad-world break, she was selected to attend AWARD school where she found her calling.. Ideation and brand storytelling . 

Fast forward to today, Lisa specialises in brand storytelling and finding unique, tangible insights for Purpose Driven Businesses. As a creative director, she offers a different head space, absorbs trends, culture and all things social and just a little left of centre ideation to engage and interact with people. Lisa is always thinking of different, better ways to deliver ideas that will not only engage and connect, but will be remembered.

Above all else, she believes that if you can change a behaviour and you can change the world. 

"Gone are the days of the big idea, people want to feel something and feel valued - they want purposeful, honest and meaningful solutions. We are living in a very human-centric generation - sometimes we forget who we are taking to.. people! And if you want people to be moved, you need to get them to ACT like people, not customers.. humans, not consumers and above all, understand why they act. That's the key.." 

Her raw, honest, mission for change in the world has fast made her one creative that melts the line between sell, vision and the power to act. 

Positive in = positive out. Lisa’s warm nature and positive happy attitude will make you smile even if you’re having a horrible day. If not with a joke, she will boost you with good old fashioned happy vibes.

Languages: English

Primary area of expertise: branding

Secondary area of expertise: art / creative direction

Third area of expertise: print design

Any additional skills or areas of expertise you would like us to know about: A large part of what I do as a part of the branding process is crafting brand stories through strategy. 

I write the brand story, then we produce it through film and/or through a series of communication pieces.

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I believe that every entity deserves the right to connect with and empower those who align with what they believe - Whether that is through a business or personal voice.

I absolutely love working alongside purposeful brands and I will do what I can to continually serve those who I believe in.

Experience Level: Senior